Is Your Email Address Professional?


Is Your Email Address Professional?

I see a lot of businesses who don’t use their domain name in their email address. For example their domain name is xyzlandscaping.com.au, but their email address is xyzlandscaping@bigpond.com. Now this may be okay for a one man business, but what about businesses with multiple employees or departments?

It is easy to setup multiple email addresses under the same domain name. For example:

johnsmith@xyzlandscaping.com.au
janedoe@xyzlandscaping.com.au

or alternatively:

accounts@xyzlandscaping.com.au
info@@xyzlandscaping.com.au

In my opinion this looks professional, not to mention consistent from a branding point of view, when the full business domain name is used in the business email addresses.

One other suggestion. I recommend using generic titles before the “@” in the email address (eg accounts@, info@, sales@). Why?

Well imagine that your accounts person is named Jane Doe, and her email address is janedoe@xyzlaqndscaping.com.au. What happens when Jane leaves the business and you employ John Smith as the accounts person?

You either have a situation where John Smith has to have access to the janedoe@xyzlaqndscaping.com.au email address, or you have to let all your clients and other people that emails to accounts must now go to johnsmith@xyzlandscaping.com.au – either way it is messy.

If the email address for accounts is accounts@xyzlandscaping.com.au, then it doesn’t matter who the accounts person actually is.

Need help setting up your business domain name and email addresses? Contact us and we will set you straight.